Kaspersky has announced the launch of Partnerverse, an interactive portal designed to showcase the company’s global partner network across diverse regions and categories as well as highlight the vital role of partners in building a secure digital future.
Kaspersky is a global, partner-driven cybersecurity leader dedicated to protecting businesses and consumers from evolving digital threats. Throughout its nearly three-decade history, the company has built an extensive global network of over 18,000 partners delivering best-in-class cyber protection to millions of clients worldwide. Kaspersky’s new digital project highlights the immense value of its partner community and symbolizes the IT channel's evolution into a synergistic ecosystem centered on expertise and co-innovation.
The Partnerverse platform visualizes the company's global network, acknowledging the crucial contributions of its partners while showcasing the immense scale and opportunities for future allies. This dynamic digital universe is made up of unique “planets,” each representing a partner from the Sell, Manage, and Deploy categories and highlighting their achievements. The portal also provides a new way to explore success stories, learn about partner milestones, and discover how joint expertise drives business growth.
While exploring the Partnerverse, visitors can simply type a company’s name on the main screen to fly directly to its dedicated planet, or use a filter by region to discover all partner planets within that particular system. The orbits around all planets are functional: the number of rings shows how many Kaspersky program categories the company participates in, while the color indicates the partner's current metal status [1]: Silver marks baseline competency, Gold denotes advanced expertise, and Platinum recognizes partners with maximum sales and certification volumes. Clicking on a planet opens a window with partner details and a link to the Partner Locator allowing partner search by multiple criteria.
The Kaspersky Partnerverse features:
- An interactive Universe consisting of six regions-systems
- The “History” section, showcasing the main milestones of Kaspersky’s partner program development, throughout its evolution and long-term commitment to channel growth.
- The “Hall of Orbits”, celebrating award-winning partners recognized at the annual Global Partner Conferences.
- The “Hero Cases” section, demonstrating success stories of partners and Kaspersky working together to solve real-world cybersecurity challenges.
Additionally, with a single click on the “Become a Partner” button, user can access United Partner Portal to learn more about collaboration with Kaspersky and join the company’s universe.
“Partners are undoubtedly at the heart of our business, since our collaboration is essential to helping organizations stay protected in an increasingly complex threat landscape. Through Partnerverse, we want to emphasize that our partners are more than just associates – they are a whole universe of trusted ambassadors. We thank them for shaping our image and ensuring that our values, expertise and commitment to cybersecurity reach customers of all segments worldwide”. - comments Anna Papla, UKI territory channel manager at Kaspersky. “We also invite potential partners to explore the Partnerverse platform, discover how we can elevate your business, and join us on this journey as trusted security leaders.”
To discover the Kaspersky Partnerverse, please
follow the link.
[1] Kaspersky partner tier statuses are determined by annual sales
volume, the level of technical and sales certifications achieved by the
partner's team, and their specialization in delivering and managing specific
cybersecurity solutions.
About Kaspersky Partner Program
Kaspersky is a partner-led vendor doing most of its business
through a global partner channel, including a variety of partners with diverse
business models and processes. The Kaspersky United Partner Program is divided
into four business model-focused streams: Sell (for resellers, system
integrators, and VARs), Deploy (for partners who offer the most advanced
cybersecurity services), Manage (for Managed Service Providers) and Build (for
technology partners). Learn more about the Kaspersky Partner Program, join our
community, and get access to useful materials, special offers and tools at
partners.kaspersky.com.
